TM Smart Factory Expo was a fun project to brand. The Expo is all about modern factories and industry 4.0 and so the branding needed to be just as modern, clean and shiny. 

As this was an Expo for an already existing company with it’s own branding, there were many aspects that I had to consider when designing for this project. Adapting it to sit comfortably alongside certain colour schemes and other logos made the designing process much more challenging, but it was also far more rewarding when it all came together.